Shelly is truly amazing. She is the founder of Parenting the Lefkoe Way, and co-founder of the Lefkoe Institute, a San Francisco Bay Area firm.

Her personal vision is to transform the way people parent. She believes that if we raise a conscious generation of children, violence will end, people will treat each other with respect and dignity, and life on this planet will be better for everyone.

Shelly is the author of “Parenting the Lefkoe Way,” a seven-CD guide to effective parenting, and co-author of The Chicken Soup for the Soul Guide to Effective Parenting. This book empowers parents—through their interactions with their children—to help those children form positive, rather than negative, beliefs about themselves, people and life.

Shelly has had the privilege of helping thousands of clients worldwide, rid themselves of a wide variety of problems including phobias, relationships that never seem to work, procrastination, unwillingness to confront people, low self esteem, fear of public speaking, worry about what others think of you, eating disorders, and sexual dysfunction.

This work has made her an expert on how to raise healthy, successful children who are free of limiting beliefs.

Shelly’s work is perfect for the theme of this upcoming event — The theme of this event will be ‘Belief Hacking’, a theme that our founder, and CEO of Mindvalley, Vishen Lakhiani, believes is incredibly important, but something that thus far, our entire education system ignores…

Belief Hacking is a method to understand how our childhood conditioning, or past, causes us to take on beliefs about ourselves, life and the world. Once we’ve identified the beliefs that are holding us back, we are then able to erase or replace them.

We’ll be bringing to the stage incredible speakers (and belief hackers), like Shelly, including; star of The Secret Lisa Nichols, creator of The Lefkoe Method Morty Lefkoe (and Shelly’s husband), speaker & author Christie Marie Sheldon, bestselling author Noah St John, world renowned celebrity therapist Marisa Peer.

And of course, our founder and CEO, Vishen will be speaking throughout the event too.

We can’t wait to see this group of incredible people rock that stage at Afest this October!


To elevate your life, apply to join us at the next Awesomeness Fest in Costa Rica! It’s happening from Thursday, October 22 to Monday, October 26 at the beautiful, luxurious and all-inclusive Westin Golf Resort & Spa in Guanacaste.

About Awesomeness Fest:

This October, we’re taking it back to where it all started—to the beautiful country of Costa Rica that hosted the first-ever Awesomeness Fest event back in 2010. We invite you to spend four unforgettable days with us from Thursday, October 22 to Sunday, October 25 in beautiful Costa Rica – with a few hundred of the world’s most brilliant and inspiring leaders, change-makers and thought leaders.

Learn how to get invited at